Revolver launches social video on demand service at Cannes
Revolver Entertainment, the UK’s leading independent film distributor and production company - and the film company behind the hotly anticipated debut feature from Plan B, iLL MANORS, - has announced the launch at Cannes 2012 of FiNDWATCHSHARE - the world’s first social video service on Facebook.
FiNDWATCHSHARE integrates the discovery, sharing & watching of Revolver’s vast library of films – both it’s new releases and catalogue titles. The sharing capability is a unique aspect of the video service, enabling users who share films with their Facebook friends to save up to 50% on the purchase price – as well as accessing the latest film news and features, special promotions and exclusive content. As well as renting films directly through Facebook, FiNDWATCHSHARE users can also rent and buy films through their favourite video stores, such as iTunes, Play.com and Amazon.
Revolver Entertainment, soon to celebrate 15 years of boundary-breaking in the industry at Cannes Festival, are offering other territories the opportunity to be involved, as they look to expand the service later in the year by rolling out the license internationally, and inviting additional content from third-party partners.
Justin Marciano, CEO at Revolver Entertainment says: “FiNDWATCHSHARE was a natural progression in both our distribution and marketing strategy. We wanted to create an immersive and fun way for people to discover and access films in different ways; on their favourite devices - and when and where they want - and to reward them for it.
We believe the platform of So-VOD (social video-on-demand) – another first that Revolver has created to best maximize user-experience for our community – has huge potential moving into the future. We are currently considering offers from third parties to partner us moving forward, as we look to roll out the platform internationally, expand it’s content, and extend it’s reach.”
FiNDWATCHSHARE signifies Revolver’s continued push into new and innovative ways to distribute its content and engage closer with its audience. With over 600,000 ‘Likes’ and ‘Followers’ across their social media sites and films (on both Facebook and Twitter), and nearly 23 million views on YouTube, Revolver are experts in social media marketing, with an enviable history of successful and award-winning communication and marketing strategies.