It’s official... organic is best!

There has been a huge amount of debate over whether or not organic food is ‘better’ for you than its non-organic equivalent. Whilst few would argue organic farming is advantageous for wildlife there has been no definite answer as to whether food produced this way contains more vitamins or is tastier.

With the argument on-going, research has now found one area where going organic seems to be significantly tastier than staying conventional...

A large study carried out by Indiana University found that around 65% of women thought lubrication increased their sexual pleasure. However, the new organic lubricant brand woohoo!, the first organic lubricant to be available in Boots and on boots.com, has recently carried out an independent study through CUTEST laboratories in Cardiff and found that a whoping 90% of users of the organic lubricant reported increased sexual pleasure and 100% of those who used condoms with it.

Although the researchers didn’t look in detail at why there was such a marked increase is satisfaction levels when using the organic lubricant it may well be because it doesn’t contain synthetic ingredients, such as parabens, colours, preservatives, flavourings or perfumes, that many other lubricants use and which may act as irritants for certain users.

So whilst the jury may still be out on whether organic food tastes better it certainly seems going organic in the bedroom makes things tastier.

For more details on woohoo! and the study, visit woohoolube.com.