Goodwood launches all-new ‘Goodwood Road & Racing’ website
Goodwood is delighted to introduce an all-new website, Goodwood Road & Racing, ushering in a new digital identity for one of the world’s most prestigious sporting brands.
Goodwood Road & Racing – available at grrc.goodwood.com – is the destination for all those who share Goodwood’s enthusiasm for speed and style, and a passion for motoring and motor sport in the grand tradition. It will be the definitive source for Goodwood’s iconic motor sport events, starting with the Festival of Speed on June 26-29.
In addition, our pick of the world’s globally-significant collectors’ and sporting events, the most interesting daily features, the best in video content and image galleries, plus colourful articles from past and present will all be served with the distinctive ‘Goodwood Twist’.
Goodwood Road and Racing gives partners of Goodwood – who include many of the world’s most well-known automotive brands – a ready-made platform on which to enhance their marketing activities and engage with an enthusiastic and knowledgeable audience across mobile, tablet and desktop.
Jason Boswell, General Manager, Digital, said: “Launching Goodwood Road & Racing means we now have a single, mobile-responsive platform on which we can combine our amazing coverage of Goodwood motorsport events, amplify our sponsors’ marketing activity and present great content to our fans all year round. Coupled with our popular YouTube channel, live event streaming and social media channels, we now have a unique opportunity to reach a highly-engaged digital audience who all share our passion for speed and style and that of our partners."
Chris Rosamond, Goodwood Road & Racing Senior Editor, said: “We’ve put together a fantastic and knowledgeable team and we’re looking forward to entertaining the growing number of enthusiasts interested in historic motor sport and motoring in the grand style. Look out for terrific original features, videos and galleries - all commissioned to a standard synonymous with the Goodwood brand."
