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The Regeneration of Brentford

23rd July 2015 Print
The landmark Hyperion Tower at Kew Bridge West

Located at the confluence of the River Thames and the Grand Union Canal, Brentford is fast becoming one of West London’s prime residential locations. With major regeneration already underway in the area, Brentford is emerging from under the shadow of highly desirable neighbouring Kew Village, where prime real estate commands far greater pounds per square foot.

Stimulated by the beauty, tradition, and boundless opportunities for entertainment, the housing market in Brentford is ascending rapidly; the secret is out. Few areas can couple the culture and intimacy of Brentford with accessibility to central London and opportunity for growth. Situated at the junction of the M4 and the A4, and on the District residents of Brentford are seamlessly connected to central London and Heathrow. Audi recognised this when they constructed their largest centre in the world on Great West Road, with major corporations like GlaxoSmithKline and Sky also creating a significant presence in the area.

Savvy developers and residents alike have spotted Brentford for the gem that it is, and it has undoubtedly grown in stature in recent years. Due in large part to the ideal location and infrastructure, the town has seen a healthy mix of commercial and residential development. In an area bustling with activity, Brentford has a special feel that is attracting home buyers. The Sunday market and the Brentford football club are favourites among locals and visitors. Combine that with the close proximity to two of London's greatest parkland settings, Syon Park and Richmond Park as well as the Royal Botanic Kew Gardens - a UNESCO World Heritage Centre, there is never a shortage of recreation or entertainment.

New home developments currently under construction/recently completed in the Brentford neighbourhood include:

St James - Kew Bridge West
St George - Kew Bridge
Bellway - Kew Reach
Notting Hill Housing Trust - Boardwalk

The St James development - Kew Bridge West - has just a few remaining units for sale in the current phase. Purchasers who reserved off plan, early on in the scheme, have already seen a significant increase in capital value in their apartments. The final few two bedroom apartments are currently available to purchase in the highly sought after Hyperion Tower, the landmark 15-storey building located in the centre of the development’s beautifully landscaped courtyard. Many boast stunning views of the River Thames and London Skyline. All apartments have a southerly aspect, thus maximum sunlight can be appreciated from the spacious private balcony and a dedicated onsite concierge service helps to ensure daily life runs smoothly.

These apartments are currently the most spacious two bedroom new build apartments available in Brentford - averaging 920 sq ft or more - whilst other properties currently for sale locally only offer on average between 750 - 800 sq ft.

Transportation

Brentford’s genesis and growth can be attributed to its position along transportation arteries. Then, it was the Thames, and now, it is the M4/A4 corridor. This optimal placement makes travelling by car east to central London or west to Heathrow swift and simple, with the former taking just under thirty minutes and the latter only fifteen. The area has excellent rail links as well; with trains from both Brentford and Kew Bridge national rail stations linking the town with frequent service to Victoria and Waterloo respectively. The recent rise in commercial and residential developments has made clear what many already recognised: Brentford is the perfect location for commuters.

Demand for homes in the area

In addition to the recent surge in the UK housing market, Brentford offers a unique combination of value and growth. Homes in Brentford cost on average £100,000 less than their counterparts in London, and their values are on the rise.

Lifestyle

Brentford’s location on the water and at the precipice of central London has long made it a destination for cuisine and entertainment. Sami’s Spice is a treasure for Indian food lovers with a popular BYOB concept, while La Rosetta has long offered some of the finest Italian around.

Enjoy a walk along the banks of the River Thames and explore the local shopping and eating opportunities that Kew Village and Brentford High Street have to offer.

The Brentford Market on Sundays, which can trace its roots back to the 14th Century, offers street food, locally sourced produce and groceries, and a vibrant, friendly atmosphere. These traditional offerings, combined with continuing development, offer residents a plethora of local social and shopping opportunities.

The local Watermans Art Centre and nearby Park Club highlight Brentford’s extensive artistic and recreational outlets. Griffin Park is the current home of the popular Brentford Football Club, but plans are in motion to replace it with a new stadium development that will feature residential space and represents just another in a long line of favourable community development projects.

New homes for sale

Apartments are available at Kew Bridge West priced from £680,000. For further information about Kew Bridge West, visit kewbridgewest.co.uk.

More Photos - Click to Enlarge

The landmark Hyperion Tower at Kew Bridge West Reservoir tank in Kew before regeneration