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Honda Fireblade wins award

25th February 2011 Print

The class-leading and race winning Honda CBR1000RR Fireblade has won an award for ‘Best Used Bike of the Year’.

Almost six hundred motorcycle dealers across the country - representing a broad range of manufacturers - voted in the recent British Dealer News motorcycle industry survey, with the vast majority choosing the Honda Fireblade as the best used bike of the year.

Reasons for the decision included opinions that the CBR1000RR Fireblade offers the best overall riding package, is a consistent top seller and desirable motorcycle, rates very highly in reliability and quality and retains its value well.

With a nineteen year established and award-winning road riding history, coupled with four BSB championship titles and countless TT race wins to its name, as well as being and the first machine to break the 200mph barrier at the North West 200 and 130mph lap at the legendary Isle of Man TT, the Honda CBR1000RR Fireblade really is a leader in its class.

Steve Martindale, General Manager of Honda (UK) Motorcycles commented, “The Fireblade has consistently proved itself as an incredible machine both on the road and track. The fact that it’s still as popular today as it was back in 1992 when it was introduced in its first incarnation is testament to the machine’s impressive credentials and, we’re delighted to know that motorcycle dealers across the industry hold the Fireblade with the same regard as our customers do.”

And until 31 March 2011, this awesome machine – available as standard or equipped with the world-first electronically controlled C-ABS designed specifically for sports bikes - is available with 0% APR finance over 36 months, making it more affordable as well as award-winning.

For further information about the CBR1000RR Fireblade or any of Honda’s great range of motorcycles and scooters, ‘Genuine Honda’ parts and accessories, latest offers and forthcoming events, visit your local Honda dealer or go to

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