Fiat News

Fiat Auto’s Sedici 4x4 compact SUV, (Sport Utility Vehicle), has secured a major award in this year’s Caravan Club Towcar of the Year 2007 Competition.

Fiat Auto UK has just released a limited edition postage stamp to celebrate the sales success of its Grande Punto supermini. In conjunction with the Royal Mail, it has produced a stamp which depicts the dramatic front view of the car on a 1st class stamp.

Fiat is no stranger to the world of fashion, and the Italian car company recently endorsed designer Allegra Hicks’ Catwalk Show, which took place on Tuesday during London Fashion Week (19 September).

As befitting a company whose development has coincided with that of Italy itself, Fiat has a major presence at London’s Viva Italia Show, a celebration of all things Italian, which opens on Friday 22 September at the National Hall, Olympia.

As part of a pan-European initiative, Fiat Auto UK has just announced its new corporate identity plans with the introduction of IKEA furniture into Fiat dealerships nationwide.

A factory-run Fiat Grande Punto Rally, built to Super2000 regulations and driven by Giandomenico Basso and Mitia Dotta, has won the 2006 FIA European Rally Championship with three rounds still remaining.

Fiat sponsored Irish national canoe team member, Helen Barnes, is this weekend competing against 400 contestants at the World Slalom Canoe Championships in Prague.

On Thursday evening this week, (20 July), Pandamonium broke out in southwest London’s Battersea Park, as Fiat Auto UK staged a fun-filled summer party with a difference.

At around 10.15am on Friday, (21 July), a special breed of nautical Panda slipped into the sea at Folkestone, Kent, not merely with the idea of enjoying a refreshing swim, but with the specific intention of reaching the French coast and then driving all the way home to Italy!

The classic Fiat 500, a direct descendant of which is set to become an automotive star of 2007, has just qualified for The Guinness Book of Records, as, earlier this month, more than 750 Cinquecentisti created the world’s longest one model traffic ‘jam’ at over three kilometres in length!