Lancia and the World Summit of Nobel Peace Laureates

A powerful short film was one of the centre pieces of the 9th World Summit of Nobel Peace Laureates, of which Lancia is proud to be the main sponsor.

Chaired by dignitaries Mikhail Gorbachev and Walter Veltroni, the main theme of the Summit is: “Human Rights: for a world without violence”. The Summit is being held this year in Paris instead of Rome – where previous meetings have been held – to mark the 60th anniversary of the Universal Declaration of Human Rights.

Other Nobel Laureates attending include Frederik Willem De Klerk, Lech Walesa, John Hume, Mairead Corrigan Maguire, and Betty Williams, together with guests of honour Bono, Ingrid Bétancourt, Kerry Kennedy, and Sein Win.

Lancia is supporting the Summit because the Nobel Laureates are this year backing a special person who received the Nobel Prize 17 years ago. Now a prisoner in her homeland, Burma, Aung San Suu Kyi won the Nobel Peace Prize in 1991. This Summit is dedicated to her.

With the collaboration of the Nobel Laureates, Lancia has produced the brief film that helps to communicate a message of peace to the world. The 30-second film was premiered today at the Summit and subsequently presented to the international press at Terrazza Martini, a historic partner of Lancia, which offered its prestigious Paris premises for the occasion as a sign of support for the initiative.

“The film we are presenting this evening was produced in honour of all those who put their lives at stake in the hopes of making the world a better place,” says Olivier Francois, Chief Executive Officer of Lancia Automobiles.

“I am referring in particular to those men and women who are still prisoners, like Aung San Suu Kyi. The mutual objectives of a car maker and of those who fight for peace and human rights can be attained if both are willing to send a courageous and righteous message. We believe strongly in this. We at Lancia also want to make a difference.”