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You’re never too young to start a MINI love affair

13th August 2014 Print
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Youth may be wasted on the young, but the charms of the new MINI Hatch won’t be. MINI has further strengthened its relationship with MotorSport Vision by supplying 11 new MINI Cooper D Hatch models for its YoungDrive! programme.
 
The YoungDrive! scheme offers children as young as 11 years old (and a minimum of 4 feet 8 inches tall) the chance to have their first taste of motoring. It’s intended to allow eager pre-teens the opportunity to experience driving in a safe and controlled environment.
 
Available at Brands Hatch, Oulton Park, Bedford Autodrome and Snetterton, each session in the MINI comes with a DSA-approved instructor who will teach the young drivers essential motoring skills in a traffic-free environment before they hit the road for real.
 
The 11 dual-control MINI Cooper D Hatch replace a fleet of previous generation MINI One Hatch that MotorSport Vision has used for the YoungDrive! scheme since 2012.
 
“What better way to experience driving for the first time than by climbing into a new MINI Hatch?” said Chris Brownridge, Director, MINI UK. “The MINI Cooper D is agile, nippy and a perfect accompaniment to some of the UKs most famous racing circuits – it really is the perfect car for young people to sample driving for the first time.”
 
Jonathan Palmer, chief executive of YoungDrive! operator MotorSport Vision, said: “MINIs are the perfect choice for our unique YoungDrive! programme – they’re easy to drive and they’re fun, perfect for encouraging the desire to learn car-control skills and for fostering a love of driving.”

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