Sony’s digital imaging products scoop TIPA Awards
Sony digital imaging innovation has been recognised yet again by the judges of this year’s TIPA (Technical Image Press Association) Awards.
The editorial panel of Europe’s most prestigious photo industry awards named Sony’s Cyber-Shot DSC-HX5V ‘Best Compact Camera in 2010’. The judging citation states: “The Cyber-shot DSC-HX5V is the world’s first camera that integrates GPS and Compass functions, as well as Sony's unique Sweep Panorama function. It features a 25-250mm (equivalent) lens and a 10.2-megapixel EXMOR R (TM) CMOS sensor. The built-in HDR (High Dynamic Range) Backlight Correction produces natural, balanced results with high contrast and strongly backlit scenes. The Optical SteadyShot with new Active Mode provides up to 10x more shake correction than conventional cameras.”
Meanwhile, Sony’s DSLR 28-75 mm f/2.8 SAM was awarded ‘Best Expert Lens in 2010’. The judging citation states: “This strong trans-standard Sony zoom lens offers a beautiful constant f/2.8 maximum aperture and an effective SAM fast autofocus technology for a reasonable investment. It also delivers sharp and well-corrected images in terms of distortion and vignetting. That means no post-production work would be necessary to improve the quality of images it produces.”
Finally, DPF-X1000N was awarded ‘Best Photo Frame in 2010’. The judging citation states: “Sony took advantage of the TruBlack technology to reach the high contrast and low reflection required to show high quality photographs on a LCD display. The Sony DPF-X1000N photo frame comes with a 2GB built-in memory and a special software that optimises skin tones thanks to a face detection feature. An additional feature is a smart search function that makes it easy find a picture in the entire archive. Last but not least this high-end user photo frame can be connected to a HD TV to enjoy slide shows on big screens.”
Cyber-shot DSC-HX5V: Compact high-zoom camera with AVCHD and GPS
The Cyber-shot DSC-HX5V houses inside its’ compact, purposefully styled body, an incredible wealth of cutting-edge imaging innovation by Sony. With twice the sensitivity of conventional sensors, the advanced Exmor R (TM) CMOS Sensor assures beautifully detailed, low-noise images, even when shooting in low light. It’s a perfect complement for the premium G Lens by Sony with powerful 10x optical zoom. Covering a generous 25-250mm range (35mm equivalent) within a compact body, the high-zoom lens is ideal for any shooting situation from wide-angle landscapes and group shots to dramatic close-ups.
As well as brilliant 10.2 megapixel stills, the DSC-HX5V captures smooth, brilliantly detailed Full HD video clips for easy sharing. Optical SteadyShot with new Active Mode cuts camera-shake while you’re shooting handheld HD video. It’s now easier than ever to create seamless extra-wide angle views with Intelligent Sweep Panorama. The HX5V is also the world’s first camera that integrates GPS and Compass functions to enhance your enjoyment of travel photography. Your location is displayed in real time on the large 7.6cm (3”) Clear Photo LCD screen as you’re shooting.
28-75mm F2.8 SAM standard zoom lens: for unbeatable results
This is a high quality, wide aperture zoom lens covering versatile range of focal lengths from wide angle to medium telephoto. It not only gives superb results with Digital SLR cameras using full-frame sensor, but it even has Smooth Autofocus Motor (SAM) for smooth AF operation.
DPF-X1000N: a deluxe digital photo frame with large, high resolution LCD.
The ultra-high resolution LCD displays your photo collection with stunning detail and rich, vibrant colours. ‘TruBlack’ technology assures high contrast with virtually no screen reflections. The DPF-X1000N boasts memory capacity, with wide range of view modes, auto image touch-up and HD output. The memory space lets you store up to 4,000 images (depends on model) – enough for a lifetime of special moments. There’s a generous choice of slideshow options to flatter your photo collection. And for extra variety there’s a choice of attractive clock and calendar displays.
It’s also easy to find the right image from all those pictures stored in your photo frame’s memory. Smart search functions let you browse quickly through your photo collection, whilst Face Detection recognizes pictures of adults or children, fine-tuning exposure so that faces are bright and clear with natural, balanced skin tones.
