Women’s swimwear gets sexier

This summer, British babes are going sexy and colourful for the beach, reveals Twenga, the new-generation shopping search engine. The bikini is the most visited swimwear category on twenga.co.uk and favourite styles are increasingly eye-catching.

- Top colours are purple, yellow, white and red.
- Favourite patterns are leopard, polka dot and camouflage.
- Most searched for shapes are the strapless top and the thong bottom.

The hot new item this year is the monokini, a daringly minimal version of the classic swimming costume. For brands, Adidas remains the favourite, but lingerie brands like Freya and La Senza are becoming ever more popular on the beach.

Most searched for women’s swimwear:

1. Bikini
2. Swimsuit top
3. Tankini
4. Swimming costume
5. Monokini
6. Swimsuit bottom
7. Skirted swimwear
8. Sarong
9. Trikini
10. Legsuit