OMG! Luisana sizzles in iconic Ultimo design

Michael Buble's sweetheart sets pulses racing as she strips off in the run up to Valentine's Day to celebrate the iconic 'boob job'bra that first catapulted Ultimo to international success.

Argentinian stunner Luisana Lopilato launches the brand's new Miracle OMG Lace bra, a limited edition design of the original gel filled plunge worn by Julia Roberts in Erin Brockovich in 2000.

Rocketing Ultimo on to the world stage, the Miracle OMG (£28) remains one of its top selling products - giving an instant two cup size increase which is dramatic but natural looking.

It was also hailed by Hollywood cosmetic surgeon Dr Garth Fisher as the closest thing to breast augmentation for women looking to increase the look of their bust without going under the knife.

Michelle Mone OBE, creator of Ultimo, said: "The Miracle OMG is how it all started and still remains one of our best products - but we have evolved in order to create a full range of solution lingerie which included our 13th invention, Dreamwire, in January.

"The Miracle OMG is a real showstopper and when you have worn it once you will be amazed - not only by the result but also how great it feels to wear. It's not called the OMG for nothing."

Luisana added: "This bra makes your cleavage look fantastic and it's so comfortable to wear - it really gives the wow factor."

Available at ultimo.co.uk and next.co.uk.