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BMW 328 turns 75

11th May 2011 Print
BMW 328

Few cars can claim to hold as much fascination in the eyes of the public 75 years after their premiere as the BMW 328. Built between 1936 and 1940, the BMW 328 laid down a milestone in automotive history and was the most suc-cessful sports car of the 1930s on the racing scene. Agility, acceleration, reliability and lightweight construction - the BMW designers focused on the essentials in the development of the 328, ushering in a new era in the process. Indeed, at a time when powerful supercharged "Kompressor" machines ruled the racing roost, the BMW 328 Roadster - weighing just 780 kilograms and developing a modest 80 horsepower in series production form - was a genuine sensation. And sure enough, the new Roadster wasted no time in putting its burly supercharged rivals firmly in their place in its debut outing at the Nürburgring on 14 June 1936.
 
The success of the BMW 328 lay in the sum of its parts: rigorously applied lightweight design, ideal weight distribution, aerodynamic lines, the perfect engine and a meticulously tuned chassis delivering flawless roadholding. All of which allowed it to underpin a fresh understanding of what a car could be, one which saw the engine's output teaming up with the optimum interplay of all the car's component parts - and complemented by maximum efficiency - to achieve success. These qualities enabled the BMW 328 to embody the values that still underpin the BMW brand today: dynamics, aesthetic appeal and a high degree of innovation.
 
Having started life as a racing car mid-way through 1936, series production of the road-going BMW 328 began in spring 1937. However, the high-performance sports car did not remain the preserve of works drivers; while it was a fine racing machine, it was also equally as impressive in everyday use. This meant that private customers could also enjoy the unadulterated Roadster experience laid on by a high-output engine and unimpeachable roadholding. On the road, its top speed of 155 km/h made it one of the quickest cars around. And, with only 464 examples ever made, the BMW 328 is today one of the most sought-after collector's items on the market. Its allure lies in the timelessly beauty of an open-top two-seater, its still convincing engineering and the aura that countless racing victories had created around it. After all, the BMW 328 was not only one of the most visually appealing sports cars of the pre-war period, in the 1930s it was also the most successful racing machine in Europe.

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BMW 328