Join the world's largest Quija board experiment this Halloween

This Halloween Facebook users are being invited to take part in the world's largest online Ouija experiment. The one-off occult event to summon the spirits is part of a global campaign by Neoco - the leading social customer relationship marketing agency - for the launch of the new IP adventure game app Haunt A Lot, developed by upcoming indie studio Czyonoft Studios.

The Ouija Experiment (ouijaexperiment.com) is calling on 100,000 people worldwide to take part in the world's first attempt to contact the deceased through the medium of the internet. Facebook participants will be connected to a live séance streamed in real-time on the 31st October at 10:00pm Eastern Time, from the secret venue in New York and the developer's offices in London and Toronto.

Never before globally has there been such a concentration of paranormal energy focused in one place. Harnessing this supernatural force by the power of Facebook and echoing Haunt A Lot's game objective, Neoco's Ouija Experiment is part of a unique series of online events to celebrate the forthcoming app launch. Inspired by the visual style of Tim Burton, Haunt A Lot players have to navigate their lost soul across various levels to lay their body to rest. It's dark, macabre fun - full of flatulating undead, exploding traps and more.

"At Czyonoft we want to create an everlasting experience in the mind and heart of the consumer. We strive to create and design innovative ideas blended effortlessly in an engaging storyline" said Czyonoft CEO, Crystal Ireland. 

"This Halloween campaign, like the Haunt A Lot game will capture people's imagination as well as challenge and entertain audiences worldwide."

Neoco will be blurring the line between social marketing online and social experiences offline - as they have done several times to generate millions of fans for other games with some of the biggest publishers in the world including Sega, Ubisoft and THQ. After recently working on the global Facebook activity for zombie, action blockbuster Dead Island on the PC, Xbox 360 and Playstation 3 which delivered record sales and held the number one spot for a number of weeks across the globe.