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Outback Organics launch the gold standard in waxing

21st December 2012 Print

Developed after extensive consultation with professional waxers and salon owners, Outback Organics is proud to launch a new generation in hair removal: Outback Gold peelable wax.

Designed to make waxing a first class experience from start to finish, Outback Gold is tough on hair but gentle on skin, and super-easy to use.

With no need for fiddly figure-of-eight patterns, this buttery soft peelable wax is applied in the direction of hair growth and removed against, the same as strip wax. Spread in thin, single layers and peeled off by hand, Outback Gold eliminates the need for paper or cloth strips and uses up to 60% less product compared to traditional hot wax, making it incredibly economical.

In addition, a rapid drying time of less than 30 seconds means quicker treatments and better profits for busy therapists, without sacrificing results.

Outback Gold utilises advanced polymer technology which literally 'shrink wraps' hair as it dries, for effective removal of even the shortest and most stubborn of hairs. Now clients who have shaved can be waxed by the following weekend, ready for that big night out or trip away.

Outback Gold remains supple when cool and removes cleanly from the skin, with no stickiness or unpleasant residue, plus its low melting point means improved client comfort on the most sensitive of body parts.

Waxing expert Andy Rouillard, who has been helping the guys at Outback Organics develop Outback Gold, says: "With ever-increasing demand for intimate hair removal services and clients expecting the very best from salons, Outback Gold meets the challenge head-on and makes waxing a more pleasant experience for customers and therapists alike. When coupled with the Outback Organics range of pre and post-waxing skincare products, hair removal becomes a truly luxurious beauty treatment that will set salons apart from the competition and keep clients coming back for more."

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