Subaru and Peter Mooney Motors to sponsor Sligo Shopping Spree

Sligo Chamber is delighted to have Subaru and Peter Mooney Motors on board this year. The global car manufacturer brings a new and exciting element to the Shopping Spree as it coincides with the appointment of Peter Mooney Motors as their Authorised Dealer for the Sligo region.
Sligo’s Shopping Spree is running again this year and loads of great bargains and special offers are to be had in Sligo over the next two weeks. Shop in Participating Shopping Spree Stores and be in with a chance to win up to €1000 in shopping vouchers. There will also be lots of Give-Aways with up to €250 worth of shopping vouchers to be won and lots of fun with Ocean FM who will be broadcasting live from the streets of Sligo on two different days.
The annual Shopping Spree will run from the 18th October through to 3rd November, during which time all participating stores are encouraged to run their own promotions and in-store draws based on purchases. One winner from each store will then be entered into the overall grand draw, which will take place live on Ocean FM on 14th November. The winner will receive €1000 in Shopping Vouchers, with €500 worth of shopping vouchers going to the runner up.
The Grand Draw will take place during the official opening of Peter Mooney Motors’ new showrooms by World Rally Champion Petter Solberg on 14th November. With four of the World Rally drivers due to be there, World Rally cars on display and plenty of rally merchandise available it is an official opening not to be missed. Ocean fm will cover the opening live from 4-7pm from the outside broadcasting unit.
As in previous years, it is hoped that a significant number of visitors will be encouraged to come shop in Sligo over the two week period. To this end a comprehensive print advertising campaign promoting Sligo and Sligo’s Retailing Community is due to target up to 200,000 people across the whole North West and West. Outdoor media is also to be used in Enniskillen, Omagh and Derry for the first time.
Rebecca Stevens CEO Sligo Chamber comments that “the Shopping Spree promotes Sligo’s retailing base to a wide geographical area as we normally target consumers in the whole North West, Mayo, Tyrone, Fermanagh and Derry. This advertising has a longer shelf life than the two weeks of the Spree, and so those who participate in the annual Spree are effectively participating in a more general promotion of Sligo’s Retailing base. This helps Sligo compete against the other main shopping hubs in the North West”.
Join the Ocean FM crew for what will be a fun day on O’Connell Street from 2pm-6pm on Saturday 20th October for the first live broadcast.