Renters don’t have to compromise on style and quality

Forget kitchens that are more likely to result in salmonella than Nigella, bathrooms with leaky taps and long waits to get the boiler fixed. London’s new generation of renters expect more – like a 24-hour concierge, a dedicated property manager and a whole host of extra features. Over a third of renters now have no intention of buying property, opting instead for the more flexible renting lifestyle. They are choosing premium new build rental homes in some of the capital’s most iconic developments, such as the Stratford Halo, where Genesis has launched its new private rental product.
Stratford Halo is Genesis’ flagship development, overlooking the Olympic Park, and offering first class amenities and outstanding transport connections. There are a range of quality one, two and three bedroom rental properties available, many with stunning views of the London skyline taking in the Olympic Stadium, Canary Wharf and the City.
The Genesis brand brings with it a guarantee of the highest standards of accommodation and service from a reputable professional landlord. Therefore tenants can enjoy a range of extras that are not typical of most private rental homes, for example residents can use the private on-site gym facilities and super high-speed Hyperoptic broadband is available. Each tenant is assigned a named property manager to handle any day-to-day matters, while the on-site 24-hour concierge is on hand to help with deliveries and visitors, as well as any emergency issues. Other services available for an additional cost include apartment cleaning, dry cleaning and furniture rental.
Occupying a prime position in the new Stratford City, the rental apartments at Stratford Halo are centred around a striking 43 floor residential tower, which rises up as an impressive landmark and is lit at night in a dramatic fusion of colours.
The homes come in a range of layouts, each with a spacious open plan living area featuring floor to ceiling windows to offer plenty of natural light. Stylish interiors, finished to a high quality specification, include sleek kitchens complete with Bosch and Indesit integrated appliances complemented by stylish quartz crystal work surfaces, and engineered wood flooring and carpets. Bathrooms are fully tiled with wall tile accents from the Laura Ashley Malvern collection and come with Grohe bath/showers and basins.
Residents also benefit from lower energy costs thanks to the Olympic District Heating System. The development is set in a peaceful riverside location, surrounded by landscaped communal gardens, while within the tower itself there are three sky gardens for residents to use.
Renting from a large professional landlord will also give tenants peace of mind. For example, Genesis is able to guarantee longer tenancies meaning more stability and security for the customer with tenancies of up to five years available. Residents can even personalise or redecorate if they wish to really make it feel like home. Genesis is also committed to ensuring all fees are transparent and fair.
Stratford is one of London’s best connected locations with a huge choice of public transport links, meaning a speedy commute into Central London, the City and Canary Wharf. Stratford station is served by the Jubilee and Central lines, the Docklands Light Railway and overland rail services, including the High Speed 1 line that allows commuters to travel to St Pancras in just seven minutes. In the future, Stratford will have a station on the Crossrail line. Nearby is Westfield Stratford City, Europe’s largest urban shopping centre and a host of other facilities and amenities, including schools, hotels, parks and health centres are being developed as part of the comprehensive regeneration of the area.
Prices start from £1,300 per month for a one bedroom apartment and £1,700 per month for a 2-bedroom apartment. A limited number of 3 bedroom and penthouse apartments are also available. For further information visit the marketing suite which is open Wednesday and Thursday from 1pm – 8pm and Friday and Saturday from 10am to 5pm. To arrange a viewing visit genesishahomes.org.uk/rent.