Halifax £100 switching campaign continues to end of 2013
Halifax has confirmed its market-leading £100 switching initiative, which includes no fees on planned overdrafts for six months, will continue until at least the end of 2013.
Extra value, extra help
From 5 August, the £100 reward will be opened up to existing current account customers who wish to complete their switch and make Halifax their main current account provider. On top of this, a new service initiative will see every customer offered a personal switching contact to provide expert help throughout the whole process.
Anthony Warrington, Director of Halifax Current Accounts, said: "Some people think it's fiddly to move their current account but we're committed to making the switch to Halifax as quick and easy as possible, and our award-winning switching service provides real peace of mind.
"Giving customers £100 the day they open their new account has proved so successful we're now seeing a new customer switch to Halifax every two minutes. But we want to make sure we give existing customers extra too, so we're now going to open up our £100 switching offer to all customers on the basis that they choose Halifax to be their main current account provider with a full switch."
Wide-ranging benefits
Customers switching to a new Halifax current account can choose from a wide range of innovative products, including the Reward Current Account and Ultimate Reward Current Account (£15 monthly fee applies to the Ultimate Reward Current Account).
Customers making a full switch to a Halifax Current Account benefit from the following features:
Six months fee free planned overdraft (subject to status)
£100 credited to the new account on the day that they start the switching process
Customers choosing a Reward or Ultimate Reward Current Account can request a personalised debit card, the first of which is free
All account details provided at opening, with the ability to start banking online immediately
A dedicated switching team to provide support throughout the process
A service to transfer all direct debits and standing orders
A service to transfer credits, including salary or pension credits