first direct launches big 7 sale

first direct, the UK’s most recommended bank, has launched a new year sale on seven of its top products that could save customers hundreds of pounds - and the chance to win a brand new Audi A4 Cabriolet, a week at the 7 star Burj Al Arab hotel in Dubai and £2,000 to spend on jewellery in first direct’s big 7 prize draw.

The big 7 sale product offers, available until 22 February 2007, are:

Mortgage
Fee-free remortgage on variable rate offset mortgage, saving £299 arrangement fee and £99 external valuation (standard variable rate 6.00%, overall cost for comparison 6.2% APR)

firstdirectory (package of travel and insurance benefits)
Discounted monthly subscription of £7.77 (normally £11.95) for first seven months

Personal loans
25% interest back for loans from £5,000 to £25,000 over minimum of 24 months provided the customer completes loan repayments in full on the agreed date. Cashback reduces the rate to 5.3% APR based on loan of £10,000 over 36 months (from 6.9%)

Life insurance
£7 cashback for seven months - £49 in total

Home insurance
£7 cashback for seven months - £49 in total

e-savings
Three bottles of quality wine from Laithwaites when savers transfer a minimum of £7,000 into a new or existing e-savings account

Credit cards
Three bottles of quality wine from Laithwaites when customers take out a new first direct Credit card or gold card and use it at least seven times before 30 April 2007