George Wimpey launches new initiative

George Wimpey has launched an innovative new scheme designed to make it easier for buyers to get on and move up the property ladder by only paying 75% of the price now of their new home. With no deposit to pay this scheme will appeal to first-time buyers and young families who're keen to be on the move and step onto the property ladder for the first time.

With Easy Start the buyer secures a mortgage on 75% value of the property through Halifax. George Wimpey then steps in by providing a rent and interest-free loan on the remaining 25% of the purchase price for up to ten years. From day one, the purchaser owns 100% of their new home for 75% of the price.

The scheme is available on a selected range of two and three bedroom terraced homes at George Wimpey's Chapelwood development in Kirkcaldy, as well as Masterton Lea in Dunfermline and on selected apartments at its St David's Gardens development in Eskbank. Prices start from £149,000 for the two bedroom terraced Esk at Chapelwood, £155,000 two bedroom terraced Brodick at Masterton Lea and £174,000 for the two bedroom Fearn apartment at St David's Gardens.

"This scheme just couldn't be more straightforward," says Karen Armstrong, sales and marketing director for George Wimpey East Scotland. "The purchaser owns 100% of the property from day one and is free to make payments during the 10 years period to suit their individual circumstances - this could mean up to three smaller payments, repaying the total amount early or waiting until the end of the period.

"With no deposit no required, we've made access to this scheme even more attractive and we believe that this is just the sort of simple and effective scheme that buyers are looking for at the moment.

"We're expecting a great deal of interest from savvy buyers including first-time buyers who, despite the challenging situation in the property market are still keen to get that all-important first step onto the property ladder secured - this scheme is perfect for them."

For further details about Easy Start, including full terms and conditions, speak to a professional sales executive by visiting or calling one of the participating developments:

Chapelwood in Kirkcaldy
Masterton Lea in Dunfermline
St David's Gardens

All developments are open seven days a week from 11.30am-5.30pm. Alternatively, log on to Georgewimpey.co.uk/easystart.