TAP offers ‘Simpatia’

From now until December, TAP is re-launching its Simpatia Programme, reinforcing the company’s promise to offer customers better quality service.

The unique selling point of this programme is the involvement of customers in assessing the service, which will ensure that kindness, friendliness and civility in customer care is encouraged and recognised.

That is why TAP Victoria Customers, selected from the various markets of greatest importance for the Company, have been invited to actively participate in this action. To do this, they will each receive a kit containing three cards to be used to highlight the service provided by TAP staff, at any point of contact with the Company.

Besides the advantages that interaction with customers gives, the Simpatia Programme enables TAP to revitalise the Company’s mission and its values from within, incorporating principles used in regular staff training.

Simpatia is one of TAP’s projects in the work sphere of continuous improvement currently being developed by the Company. The success of previous editions of the Simpatia Programme encouraged us to bring it back, friendliness being a quality TAP increasingly identifies with, and one that is valued by customers and staff alike.