Cheap holiday sales on the up as Brits tire of gloomy UK

The UK’s fastest growing independent online travel agent has seen a 203% increase in holiday sales in quarter three of 2008 compared with 2007, showing that despite talk of a recession, more Brits are leaving their debts and winter woollies at home and heading off for some affordable sun, sand and relaxation.

The holiday industry has been facing a tough time, with the increasingly harsh economic downturn causing a serious lack in disposable income, which has seen many holiday companies suffering and ultimately going under.

However, sunshine.co.uk has seen a dramatic increase in the number of holidays Brits have booked this year compared to last year.

Chris Brown, Managing Director of sunshine.co.uk comments;

“For us, 2008 has been our busiest year so far and our growth demonstrates that despite the volatile economy, Brits are increasingly being drawn to jetting off into the sunset and leaving their troubles behind them.”

Brown continues;

“A bargain get-away is becoming the nations solution in the midst of this economic nightmare and what better way to forget about home or work stresses than relaxing on a beach or lazing by a pool? It seems Brits are after some escapism and are fed up of hearing about just how bad the current situation is.”