Cadogan Holidays launches summer portfolio

Cadogan Holidays is delighted to announce the launch of its all-new summer 2009 portfolio. With a new company logo, new look, style, pricing guide and layout for the brochure, as well as a wealth of new content in terms of product offering, this launch signals exciting times for the luxury tour operator.

The Cadogan product team has been busy this year, visiting and carefully reviewing all of their hotels, cutting out mid-market product and adding hand-picked premium hotels, experiences and tours. The new Cadogan focus is on the best of the best; on offering properties with a “wow” factor in unique destinations.

The streamlining of the summer 2009 collection has meant that the Cadogan offering as a whole is now more exclusive than it has ever been - only 60% of the original product has remained and 85% of the featured properties are now five star. Furthermore, Cadogan has considerably developed its boutique hotel portfolio with the inclusion of a number of unique, stylish and off-the-beaten track accommodation options for the discerning traveller seeking a more intimate holiday experience.

Doug Mathieson, Head of Product at Cadogan, comments: “Fewer hotels means better contractual relationships with partners and in-resort support. This way, we are also looking after suppliers by providing more volume of business and in return, properties offer better value, more special offers and make sure that all Cadogan’s guests’ needs are looked after in-resort”.

Another significant change in the new brochure is Cadogan’s pricing guide. In order to be as transparent as possible, Cadogan has shied away from using indicative pricing and now quotes package rates including everything but flights. This new “unpackaged package” approach means that up to date flight prices will be available at the time of booking, providing more flexibility for clients.

“We don’t know of any other tour operators offering package prices without flights” says Doug, “I think this is the best way forward in the current climate, ensuring that the customer is given all possible options and that we are always in a position to offer them the best prices and even savings at the time of booking”.

Also new is a quick reference accommodation guide in the opening pages to help clients find the perfect destination for their needs, whether looking for the best hotel for their honeymoon, gourmet dining options, historic or caracter hotels, wellness & spa destinations, quiet retreats, or best properties for city or golfing breaks.

New properties for Cadogan featured in the Summer 09 brochure would be too many to list; however, Cadogan is delighted to announce its expansion into a number of exciting destinations:

• Italy is one of the largest expansion areas this summer with new featured properties in the Italian Lakes (Como, Maggiore and Orta), Liguria (Portofino), Tuscany, The Aeolian Islands (Vulcano) and a city programme including Rome, Florence and Venice.
• Equally amplified is the product in Turkey, which sees the addition of Kemer, Tekirova, Belek, Lara, Side and Antalia, all on the Turkish Riviera, as well as Dalaman and Ölü Deniz on the Aegean coastline.
• The Cadogan Croatia portfolio has also grown considerably for 2009, with the incorporation of the Dubrovnik Riviera (Cavtat) and Split and Hvar on the Dalmatia coast.
• New product in Portugal includes properties in the Estoril Coast, north of Lisbon.
• And new destinations in Greece include the Peloponnese on the mainland and the volcanic island of Santorini, in the Cyclades.

Each destination chapter of the brochure is introduced with expert tips and suggestions on what delicacies to try, what sites to explore or what day trips to take and are followed by a directory of “not to be missed” experiences, ranging from rafting, luxury cruises or jeep safaris, to guided mountain walks or escorted tours of ancient cities - all pre-bookable through the Cadogan Concierge. Before leading into the accommodation listings, Cadogan also details more comprehensive tours and inspiring itineraries for those with a desire to learn, explore, discover and experience more when they travel.

For more information and reservations, log on to Cadoganholidays.com.