Boating holiday specialist reports record sales

Cruising and boating holiday specialist Blue Water Holidays has just announced record sales for the week commencing 19 January 2009. In a week starting with the day commonly known as ‘Blue Monday’ for its gloomy outlook, Blue Water bucked the trends and achieved an unprecedented level of sales and income across all areas of the business, including niche and small ship cruising, mainstream cruising, and European and UK boating holidays.

Managing Director Barry Peters attributes the accomplishment to Blue Water’s successful business strategy, based on continual website development and excellent staff training. “As we are on an online company, we can react to market changes and new products very quickly, ensuring that we are always ahead of the game. We also have an exceptional sales team!” says Barry Peters.

Blue Water is positive for 2009, as Barry comments, “Although the media like to talk up the current economic problems, there are still customers looking for a holiday. As we continue to provide quality products and a professional, personal service to our customers, we are convinced that 2009 will be a good year.”

For more information, log on to Bluewaterholidays.com.