UK bars say cheers to trendy Philly!

Over a pint or two, a glass of Chardonnay or burgundy, toast Philadelphia in one of 235 bars throughout the UK. Between 11th and 24th June, stylish bars, mainly in and around London and Manchester will display posters and offer postcards to promote the lively scene in trendy Philly!

The campaign promotes Philadelphia’s new urban website Uwishunu.com, (pronounced “you wish you knew”), as the trendy new place to go for information on how to “visit Philly like a local”. Through the site, local Philadelphians are able to share inside tips on dining, shopping, nightlife, entertainment and culture.

“The ‘uwishunu’ campaign is designed to attract visitors who want to experience Philadelphia like a local, go to where the locals like to eat, drink, shop and party”, said Fritz Smith, Vice President of Tourism for the Philadelphia Convention & Visitors Bureau (PCVB). “The site also gives them the opportunity to share their best Philadelphia finds with others”

The uwishunu poster and post card promotions packs include bars and pubs in Aldershot, Birmingham, Borehamwood, Brighton, Bristol, Cardiff, Cheltenham, Croydon, Derby, Edinburgh, Glasgow, Hampton Wick, Harrogate, Hartley, Wintney, Hinkley, Huddersfield, Kingston, Leeds, Leicester, Lincoln, Liverpool, London, Manchester, Newcastle- Upon-Tyne, Norwich, Nottingham, Oxford, Portsmouth, Reading, Richmond, Sheffield, Southampton, St Albans, Wimbledon, Windsor, Wolverhampton, Yarn and York.

For further information, visit the website: Uwishunu.com.