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isango! partners with Hertz and Zoom

8th November 2007 Print
isango!, the online experience provider with more than 4,000 products in over 60 countries and by now the largest tours aggregator in Europe, has not only a swelling consumer base, but is now also partnering with recognized online travel service providers.

isango! has teamed up with some of the most successful service providers in online travel, offering a very special type of white label deal. The tailor-made solution is one of the travel industry’s most unique and flexible white label B2B partnerships, which maximize synergies, customer relevance and consequently revenues for both partners. This “gold label” deal offers an unprecedented level of design customization and content options.

Lesley Lindberg, Marketing Director for Hertz in Europe describes how their selection process has revealed isango! as the perfect partner for inspirational experiences:

“Hertz undertook a rigorous selection process to find suitable partners in a number of travel categories and selected isango! as partner of choice for travel tours and experiences. Their large product coverage and technical and design fit was just what we required in a partner along with their global ambitions and growth strategy. We’re looking forward to offering a full, exciting portfolio of travel products to our users and using isango!’s experiences not only as a cross-sell but as a reason to travel in the first place.”

The ‘gold label’ deal for Zoom Airlines proved as a perfect fit and great product reinforcement as Kurtis Dolinki, the Sales and Marketing Manager points out:

“Zoom Airlines is looking forward to working with isango! as our Tours and Activities partner. We’re confident that their many exciting experiences in our top destinations will be of great interest to our customers and we are pleased with both the customised, branded look of the solution they have built and their ongoing creative support with cross-sell and promotional initiatives. We look forward to a long working relationship .”

As Ranjan Singh, CEO of isango! comments:

“Our ‘gold label’ offering is attractive not only for its flexibility and customization, but also for its cross-sell potential and the promotional opportunities for the partner. Having said this, in all our B2B partnerships our interest is less in setting live numerous white labels and more about working in strategic, mid-long term partnerships with travel suppliers using the ‘reasons to travel’ product to add value to the consumers experience and up-sell and push further sales of the partner’s primary product or service.”

To find out more, log on to isango.com.