England captain Rio Ferdinand joins Jaguar Academy of Sport

The Jaguar Academy of Sport is delighted to announce that England football captain Rio Ferdinand has joined the prestigious list of names as an Ambassador of the Jaguar Academy of Sport, which aims to recognise, celebrate and inspire the very best of British sporting talent and success.

The Jaguar Academy fulfills this aim through a Bursary Fund, which will support new British sporting talent, as well as a prestigious annual Awards Ceremony. The Academy is a unique club of the best of British sport which will be used to inspire the next generation and hosts a vibrant website celebrating British sporting talent and achievement. jaguaracademyofsport.co.uk

Less than a month before he and his England team mates head off to South Africa for the 2010 FIFA World Cup, Rio confirmed that he would be joining the exclusive list of sporting stars already signed up to the Academy to help Jaguar promote sports in the UK.

Rio Ferdinand: “I’m honoured to be working with Jaguar as an Ambassador for the Academy of Sport helping to support the next generation of British talent, something close to my heart. I’m delighted to contribute to this initiative at a time when British sport is going to see huge levels of interest both in South Africa this summer and of course at London 2012.”

Geoff Cousins, Managing Director, Jaguar UK: "We are delighted to add Rio to our roster of ambassadors in the Sports Academy programme. He's at the top of his game professionally and renowned for his generosity with his time in helping young people which helps us reinforce our message of contributing to the creation of the next generation of British sporting talent.”