Car drivers – which type are you?
Michelin has created a YouTube video to highlight drivers’ attitudes to tyre pressure maintenance.
The video, which was created by the Puppet Broadcasting Company, uses puppets to highlight some of the worrying attitudes of people to tyre maintenance. These have been revealed numerous times to members of Michelin’s Fill Up With Air team that tours the UK and Ireland each year checking tyre pressures.
It includes various characters including a boy racer, a sales rep and a middle class woman to try and educate motorists of the importance of looking after their tyres and how easy it is to get into the habit of never checking them at all.
The video can be found at the following link: youtube.com/watch?v=Om_dNhss3sw