Rolls-Royce celebrates opening of new Shanghai showroom

A new Rolls-Royce showroom was officially opened today in Shanghai by Colin Kelly, Rolls-Royce Motor Cars Regional Director for Asia Pacific. Located in the central business district of Shanghai, in the lakeland surroundings of the Xintiandi area, the spacious facility provides an elegant environment for customers.

“We are delighted to be here in Shanghai to open this new and larger showroom. It will cater for the increased demand for Rolls-Royce cars in the Shanghai area, which has grown steadily since we began our business here in 2003 in our earlier premises near the Bund Waterfront. Since then, our product range has grown, and now comprises the Phantom, Phantom Extended Wheelbase and our new convertible, the Phantom Drophead Coupé,” said Mr Colin Kelly.

“The opening comes at an exciting time with Rolls-Royce sales worldwide, year to date, 15 per cent up over the same period in 2006,” he added.

Strong sales in 2007 to date have resulted in the China region maintaining its position as the third largest market in the world behind the USA and the UK.

Ms Jenny Zheng, Rolls-Royce Motor Cars’ General Manager for the Greater China Region, also attended the opening where a special Bespoke Extended Wheelbase Phantom was handed to its new owner.

The Phantom remains the best-selling super luxury car in the world, with sales in 2006 at a 16-year-high.