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Children promote their community to homebuyers

10th May 2011 Print
Sales adviser Brenda Frayne with Hilton Primary School students

School children have helped a house builder promote its new housing development by designing artwork to represent the local community to potential homebuyers.

Working with developer Miller Homes, more than 300 students aged between six and 11, from Hilton Primary School in Newcastle have created promotional posters and other forms of artwork, which represent all that is good about living in the East Denton area of Newcastle.

A selection of the artwork is now on display in the sales centre at Greenvale Park for househunters to view.

Some of the designs include a giant collage illustrating a selection of amenities within East Denton such as the park, the local shops and the schools, 3D clay models of houses and pictures of homes painted on ceramic tiles.

Miller Homes sales director Steve McElroy said: “We enjoy working closely with communities near our developments, especially if there is an educational aspect. With our new Greenvale Park development being located so close to Hilton Primary School, we felt it was very important to build a good relationship with the school as children who live on our new development could be potential students.

“Seeing how the development and local community is viewed through the eyes of a child has been very interesting, the artwork really does give potential house buyers an insight into the local area. This was a unique way of showing students that they are an integral part of the community and that we value their input by helping us showcase Greenvale Park to others.”

As all house types at Greenvale Park are Miller Homes North East’s first Code Level Three homes to be built in the region, as part of the Government’s Code for Sustainable Homes to be zero-carbon by 2016, students from Hilton Primary’s eco club will also be invited to site to take a look around the new environmentally friendly show homes.

Hilton Primary School deputy head teacher Simon Ward said: “We are always keen to develop links within our community and as the new Greenvale Park housing development is so close to our school it is important for us to engage with our new neighbours, and potential new students.

“Designing the artwork for Miller Homes’ sales centre complimented this terms ‘our community’ module. Students need to be aware of how they fit into communities and the local amenities around them, so designing the artwork helped their understanding of this. The students really enjoyed doing a practical project for a real local business.”

Greenvale Park will consist of 93 two and three bedroom family homes. Show homes are now open to view Thursday – Monday 10:30am – 5:30pm.

More Photos - Click to Enlarge

Sales adviser Brenda Frayne with Hilton Primary School students