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See it, snap it - home search redefined by Fulham estate agents

16th June 2011 Print

Gilli, Fulham-based estate agency, has announced the launch of Property Tag, a unique property marketing application based on the cutting edge Microsoft Tag technology. Gilli’s Property Tag will deliver property details directly to buyers and perspective tenants through a simple action of scanning tag codes with their Smart Phones.

By downloading a tag reader home hunters would be able to capture tag codes using smart phones such as Balckberry, Android and iPhone and instantly receive all particulars of advertised homes onto their phones. Gilli will integrate Property Tag into existing marketing campaigns in local newspapers and magazines, on ‘For Sale’ and ‘To Let’ boards, video ads and websites. As a result, prospective property buyers and tenants in Fulham, Chelsea, Battersea, Kensington areas would be able to get information about homes when they want it and where they want it, with full property details at their fingertips, including photos, floor plans, location maps and property descriptions.

“Gilli Estate Agents is the first agency in London and one of the few in the country who have introduced this type of technology. We view Property Tag as a significant step in the development of modern estate agency and invaluable tool which improves efficiency and effectiveness of two-way communication with consumers. This unique selling proposition, in our view, positions us as one of the most innovative and forward looking agencies in London.” said Vladimir Romaniv, director at Gilli.

“In a highly competitive market, the successful estate agents are going to be those who are the fastest at delivering property information to prospective buyers and tenants and Property Tag gives Gilli advantage in this area. The application fits well into our business model and underlines our philosophy of using the latest technology to deliver an excellent customer service offering the best value for money to our customers.” added Mr Romaniv.

For more information, visit gilli.co.uk.