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Partnership approach provides buyers with a fantastic CHOICE

1st October 2012 Print
CHOICE

Award-winning Scottish housebuilder Cruden Homes, in partnership with Places for People, is launching an innovative and aptly named new development – CHOICE, on Saturday 6 October, which is set to give potential buyers not just an exciting range of homes to choose from close to the centre of Edinburgh, but a variety of buying options too.

Representing a joint venture between Cruden Homes and Places for People, one of the largest property management, development and regeneration companies in the UK, the initial phase at CHOICE will comprise 48 properties designed to appeal to a range of buyers, providing a mix of stylish one and two-bedroom apartments as well as a collection of thoughtfully presented three-bedroom villas.

To ensure the development is within the purchasing power of a diverse number of buyers, including first time buyers, couples, and young families, there will be a choice of mixed tenure opportunities. Several of the properties will be available under Cruden Homes’ successful shared equity initiative; while others will be offered under the Scottish Government’s popular New Supply Shared Equity (NSSE) scheme. There will also be a considerable number of apartments available to rent.

Caroline Elliot, sales and marketing manager at Cruden Homes (East), says; “We’re acutely aware the shift the marketplace has gone through in recent years and the impact this has had on buyers. However, what hasn’t changed during this time is the demand for quality accommodation, particularly in Edinburgh.

“Working together with Places for People, we’re providing solutions for buyers that allow them to choose the incentive best suited to their individual circumstances when securing a new home.”

David Brotherston, Senior Development Manager at People for Places, comments: “We are delighted to be working in partnership with Cruden Homes to provide an innovative solution for those looking for a new home to own or rent at an affordable price.”

Located only 10 minutes from the centre of Edinburgh, within the neighbourhood of Craigmillar, which has undergone an urban renaissance in recent years, this dynamic location provides an extensive choice of public transport to the city centre and is also close the Edinburgh City Bypass, providing access to the A1, M8 and M9.

Less than two miles from the development is Newcraighall train station, with a regular service to Edinburgh’s Waverley station, giving residents the option of Park and Ride facilities. CHOICE is also only two miles from Edinburgh Royal Infirmary, perfect for those wanting to have a workplace that’s close to home.

Aside from the wealth of shopping and cultural pursuits that Scotland’s vibrant capital has to offer, residents at CHOICE also have a good number of amenities nearby including Newcraighall Retail Park, Cameron Toll Shopping Centre and Straiton Retail Park, which also has an IKEA. Even closer to the development are several supermarkets, local shops and a new library. Local primary schools, St Francis and Niddrie Mill, are within walking distance of CHOICE, with secondary education provided at nearby Castlebrae Community High School and Holyrood Secondary.

Several leisure facilities are within easy reach of CHOICE, including the Jack Kane Sports Centre, the Royal Commonwealth Pool and no less than seven golf courses. For those wanting to enjoy the outdoors, the conservation area of Duddingston Loch and Bird Sanctuary is a short drive from the development.

Prices at the development are released from £74,400, with shared equity, and the first phase is due for completion by spring 2013. For further information or to be added to the mailing list, visit crudenhomes.co.uk.

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CHOICE