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High demand means new homes are selling quickly off-plan in Shrewsbury

6th January 2016 Print

House buyers are keen to buy off-plan at a new housing development in Shrewsbury without even setting foot in one of the properties due to the high demand for new-build properties in the town, according to a regional builder.

Persimmon Homes West Midlands is building 230 homes at Archery Fields, in Shillington Drive, after being given the green light by Shropshire County Council.

The site is called Archery Fields, a nod to the past as it is located near the site of the Battle of Shrewsbury. The development is also helping to create around 700 jobs with the first completions due in February 2016.

The builder aims to provide a diversity of house types to suit all needs, from two to five-bedroom properties. As new phases are released in the New Year three-bedroom properties will be available in the region of £180,000 with detached homes starting from £197,500.

Stephen Cleveley, director of sales and marketing for Persimmon Homes West Midlands, said: “We currently have a marketing suite on-site with plans for the showhome to open in February. The site is proving very popular already with several homes selling off-plan in a matter of weeks.

“Buying off-plan means people can have their pick of the best plots as well as a greater control over their fixtures and fittings, especially in the kitchens and bathrooms.

“We have always been confident that the development would sell quickly due to its great location as it provides excellent access out of Shrewsbury via the A49, A5, M54 to Telford, Wolverhampton and the West Midlands or north of Shrewsbury to Whitchurch on the A49.

“The development is also within walking distance of the town's park and ride facility with regular bus journeys into the centre.

“Archery Fields will meet all the demands of modern living with house types to suit all needs, with the Government-backed Help to Buy also available. In turn, this development is also creating jobs and helping the local economy.”

Help to Buy is a Government-backed shared equity scheme. It provides a 20 per cent loan on the term of your mortgage, which is interest and repayment free for the first five years, while people only need a five per cent deposit.

To find out more about the development, visit