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Halifax launches inflation-beating home insurance offer

9th May 2007 Print
Halifax has launched its new 'beat and freeze' Home Insurance offer, aiming to beat any competitor's renewal quote and promising to freeze new customer's premiums for three years.

How 'beat and freeze' works

There are two main elements to the 'beat and freeze' offer.

1) Halifax will aim to 'beat' any competitor's renewal quote. Research of new customers moving their policy to Halifax, has shown that Halifax beats renewal quotes by an average of £105.

2 For customers who have moved their home insurance to Halifax, the annual premium will then remain at the same price – or 'frozen' - for a fixed period of three years. After this initial period, customers will be free to renew their Halifax Home Insurance in the usual way. If a claim is made during the three year 'freeze' period, then the annual premium will be reviewed at the policy's usual annual renewal anniversary.

Existing Halifax customers will be able to apply to 'freeze' their annual premium for three years at renewal.

Managing Director, Halifax Home Insurance, Tom Woolgrove, said: "This is great news for homeowners who are struggling with current rising inflation. On average, we beat renewal quotes by £105 for customers who switch to us. We are currently the only insurer who aims to beat any competitor's renewal quote for buildings and contents insurance, and then promises to freeze that premium for a three year period."

Halifax Home Insurance offers unlimited buildings and contents cover combined with award-winning claims handling expertise. Customers who purchase Halifax Home Insurance cover online also benefit from an additional 25% discount on their annual premium.

A TV advertising campaign, featuring Halifax's very own star Howard Brown, also launches this week.

Richard Marriott, Head of Household Products and Marketing for Halifax Home Insurance added: "The offer has been developed following studies into what customers have told us they want from their home insurer. We are confident that this will be welcomed by homeowners."