Clydesdale and Yorkshire to distribute Guaranteed Whole of Life Plan

Clydesdale Bank and Yorkshire Bank will distribute the Engage Mutual Guaranteed 50 Plus Life Cover both from their branches and also online.

The partnership between National Australia Group and Engage Mutual aims to increase the share of the over 50s protection market by working together to deliver a programme of targeted communications to Clydesdale Bank and Yorkshire Bank customers.

Andrew Haigh, Chief Executive of Engage Mutual, believes the move will allow more choice to customers looking at taking out the Guaranteed 50 Plus Life Cover product: “We’ve already enjoyed considerable success offering our Guaranteed Whole of Life Plan by mail to Clydesdale and Yorkshire Bank customers. We now look forward to making it more accessible to customers who prefer to use their branch or buy online. Our experience tells us that many over 50s now prefer to buy online, with over 25% of all new policies being taken out through the internet. The Guaranteed 50 Plus Life Cover, is a very simple, affordable product, which is ideal for those looking for life cover without the intrusion and complexities of health and lifestyle questions or a medical.”