M&S Money launches new ‘Premium Club’

M&S Money launches tomorrow (Thursday 14th May 2009) its new Premium Club which will offer shopping and travel membership benefits exclusively to M&S Credit Card holders - including both new and existing customers.

M&S Premium Club membership benefits:

Triple loyalty points on the M&S Credit Card for all shopping at M&S, in-store and online

Special treats throughout the year, including birthday gift and seasonal treats

Complimentary hot drinks at M&S Café up to £120 in value per year

Worldwide multi-trip family travel insurance, up to age 80, which includes extra cover for winter sports and independent travel

All these membership benefits will be available for £10 a month, exclusively to M&S Credit Card holders. A best?buy credit card with no annual fee, the M&S Credit Card is available to new customers, offering 0% interest on all shopping for 10 months and 0% interest on balance transfers for six months.

Amanda Newman, M&S Premium Club Manager, commented: "Premium Club offers our credit card holders more of what they want from M&S, with exclusive access to a collection of benefits and rewards with an overall value several times the cost of membership.

"Our customers love the M&S loyalty scheme, and with Premium Club they will get their money back in many ways. Being able to earn triple points has created great excitement with customers, as they will get three times the reward for the same amount of shopping at M&S."

Existing M&S Credit Card holders can apply to join Premium Club at M&S stores, by phone or online. New customers can apply for the credit card and M&S Premium Club at the same, using just one application form.

New research commissioned to celebrate the launch of M&S Premium Club confirms that shoppers are on the look?out for value. In order to save money, over a third (35%) say they'd buy a package of goods that's worth more than the price they paid, for example the M&S ‘Dine in for £10' offer. A further 19% regularly collect loyalty vouchers and money?off coupons.

Shoppers are even more intent on being rewarded for their loyalty, with nearly two?thirds (64%) expecting to receive extra loyalty rewards, and a further 50% wanting discounts on items they buy regularly. On the customer service side, 38% would like recognition and being treated with courtesy, and another 24% want to feel special and receive free gifts.

M&S Credit Card customers can join Premium Club at M&S stores, online at marksandspencer.com/premiumclub