The death of the high heel?

Shock horror. Surely it cannot be true! The death of the heel? But according to new research 95% of women questioned in the UK don’t wear heels and more than 3 in 5 do not know how to do their make-up! Is this end of femininity? Are the elegant days of Aubrey Hepburn and Marilyn Monroe lost forever?

Worryingly a further quarter of women admit to regularly leaving the house without brushing their teeth. Errrr dentist anyone? So has every lady turned to a ladette? Is elegance lost in the UK?

The research carried out by Bold 2in1 White Diamond & Lotus Flower suggests that women are blaming a lack of time and money, and a shocking third stating they ‘just can’t be bothered to try’. This may explain why a quarter of women do not remember the last time they felt elegant.

Despite this, 8 out of 10 women wish they could be more elegant in everyday life. In response, a team of elegance experts have created a scientific formula to determine how elegant a person is, and access the key areas that need attention. The UK's leading name in etiquette, Jean Broke-Smith, has taken on the responsibility of restoring womanliness into today’s modern females.

This summer, the Bold 2in1 White Diamond & Lotus Flower Elegance Boutique will be touring UK cities with a team of hair, make-up, wardrobe and perfume experts to help introduce a touch of elegance to women’s life and laundry. For more information and advice, as well as the chance to win an exclusive limited edition ISSA wrap, visit Indulgewithbold.com.