Urgent Care For Desperate Hair

You know who to call when you’re feeling sick or your car breaks down, but what do you do when it’s your hair that’s in a desperate situation? Whether hair is a damaged wreck, dry as the Sahara, “bleeding” hair color, behaving erratically, lying limp and lifeless, or just in need of a little “pick me up,” Joico’s New K-PAK Hair Repair System treats it all.

In just 17 minutes, this state-of-the-art professional salon backwash treatment with exclusive K-PAK technology: rebuilds damaged hair; dramatically increases hair moisture, strength, smoothness and shine; repairs and seals the hair cuticle to prevent hair color from fading; infuses fine, limp hair with unbelievable body; and revives natural and permed curls.

How does K-PAK Hair Repair System do it? In four efficient steps that work synergistically to address each individual’s hair issues with custom precision.

Step 1: K-PAK Chelating Shampoo intensely clarifies and deep cleanses the hair of dry and dulling mineral deposits, impurities and product buildup, leaving hair moisturized, smooth and radiant. (2-5 minutes).

Step 2: K-PAK Cuticle Sealer smoothes and tightens the cuticle, locks in curls and haircolor, and reduces pH swelling to restore hair back to its natural pH state of (4.5-5.5. 5 minutes).

Step 3: K-PAK Deep-Penetrating Reconstructor rebuilds the hair’s structure from the inside out, reenergizes stressed, damaged and chemically-treated hair by bringing it back to its natural, healthy state. (5 minutes).

Step 4: K-PAK Intense Hydrator replenishes moisture lipids to overly dry, damaged hair, rendering it manageable, soft, shiny and hydrated. The cuticle has improved smoothness and increased hair elasticity. (5 minutes).

K-PAK contains the highest concentration of Quadramine Complex, Joico’s exclusive blend of low molecular weight and size proteins that adhere quickly and effectively to ensure maximum protection and reconstruction from the cuticle to the cortex.

The K-PAK haircare range is also available as at-home treatments. Your Joico specialist stylist will recommend a personalized K-PAK hair care system for your hair type. Prices from £11.95.

The K-PAK Hair Repair System treatment is available at selected hair salons nationwide. Prices from £7.50 per treatment.