New homes come out on top

Savvy first-time buyers like Claire Thomson are recognising that in the wake of the credit crunch, the most affordable way of getting on the property ladder is to go for a new build.

The majority of respondents (91%) said they would opt for a new build property based on the strength of the offers available (57%) as well as the added security of build quality and purchase guarantee, according to a survey by SmartNewHomes.

The survey of over 200 first-time buyers also revealed that only 13% were put off buying a home due to the current financial market.

Claire, a 24-year-old HR and training coordinator, is now the proud owner of a two-bedroom apartment at Redrow's Optima development off Ferry Road, Edinburgh.

She said: "Despite all the media speculation about the uncertainty of the housing market, I felt it was the right time to buy. I was living with my parents and now I'm getting older I needed my own space.

"New build properties are definitely a better option for first-time buyers than previously lived in properties. Not only does it mean you can start afresh without worrying about costly refurbishment or repairs but it gives you more flexibility with the price. I took advantage of the 5% deposit being paid, which obviously made it easier to secure a mortgage."

Supporting first time buyers in this way is an integral part of ‘re:assure from Redrow', a range of help, advice and special incentives that's designed to make moving as easy as possible from the moment of first enquiry right through until after the customer has moved in.

The modern and stylish apartments at Optima are ideal for people taking their first step onto the property ladder as they are competitively priced, low maintenance and energy efficient. They offer city style living at out-of-city prices and the heart of Edinburgh is easily reached by public transport or car.

Current prices are from £158,995 for a two-bedroom apartment, with a choice of flexible incentives available. A limited number are available with the Redrow ‘easi-buy' deferred payment, where customers own 100% of the property from day one but only pay 75% of the initial purchase price. There's no rent to pay on the remaining 25% and the customer has up to 10 years to repay the balance - with significant discounts if they settle within the first three years; terms and conditions apply.

This means you could purchase a property today at Optima for an initial outlay of only £119,246, making your move more affordable. However, with a limited number of properties available through this scheme, buyers should hurry to take advantage of the easi-buy option at Optima.

The properties feature an open plan living/dining area and a fitted kitchen, complete with a stainless steel oven, hob and cooker hood, while selected bedrooms have fitted wardrobes.

The apartment buildings feature video entry security systems and there is access to landscaped gardens, plus a parking space for each apartment.

For more information log on to Redrow.co.uk .