Parents urged to help children fly the nest

Across its developments in Shropshire, housebuilder David Wilson Mercia is receiving a flurry of inquires from wise parents encouraging their offspring to fly the nest and take the first step onto the property ladder, proving that Mum and Dad know best!

An incentive package has been running for several weeks at the firm's Heathfields development in Tipton specifically targeting first-time buyers. But it seems it is the parents who are recognising an opportunity when they see one, with the offer of a brand new home under £100,000 and stamp duty exempt, proving too good to refuse.

According to Chris Ashmore this development provides the ideal type of accommodation for first-time buyers looking to get a foothold on the property ladder. "We were expecting the deal, being offered on selected one- and two-bedroom apartments to attract first-time buyers, but we have been surprised by the number of Mums and Dads giving their children a little push in the right direction," said Chris Ashmore, Sales Director at David Wilson.

"These stylish homes provide a real chance for new homebuyers to live in an up and coming, affordable area with excellent commuter links to Birmingham and Dudley and provide excellent access to Junctions 1 and 2 of the M5.

He continued, "This package really is an opportunity not to be missed and it's great that people are recognising it as a real chance for first-time buyers to get on the ladder. Plus buying brand new is a popular way for buyers to benefit from peace of mind that the property they buy is a brand new build and comes with a 10 year National House Building Council (NHBC) warranty. Also safety and security is a main priority at David Wilson with the latest security locks installed in every home, this may also save homebuyers money on their house and contents insurance.

"And probably one of the most exciting things about buying a brand new home is that you don't have to do any re-decoration before you move in. A new home is a blank canvas on which home owners can stamp their individual mark."

Heathfields is excellently located close to Tipton town centre, which benefits from a selection of high street shops, cafes and restaurants. Local A roads provide fantastic links to the surrounding cities of Wolverhampton, six miles away and Birmingham just a 10 minute drive by car.

Heathfields is a stunning development of one- and two-bedroom apartments, roomy two- and three-bedroom houses and luxurious three- and five-bedroom homes. Prices start at £92,100 for a one-bedroom apartment. For more information, log on to Dwh.co.uk/heathfields.