The VIP treatment at Poppyfields

House hunters who have been earmarking David Wilson Mercia’s Poppyfields development in Walsall as the place to buy a new home are receiving the VIP treatment, thanks to five star customer service from the new sales negotiator on the block.

Ashley Bridges has a 35 year love affair with the housing industry and uses his expert knowledge when people visit the development on Leamore Lane looking for their dream property.

He acknowledges his style is not to go for the hard sell – Ashley adopts for the personal touch and makes sure people get a thorough tour of the development to fully take in the types of properties on offer. He answers any questions and lays out all the options potential buyers have open to them, including any deals or schemes that they could take advantage of to help make their purchase possible.

Ashley said, “Buying a house is a huge step, so it is important that people get a thorough and positive experience with us. After all, there are a lot of other competitors on the market, but at David Wilson we always have set the standard for customer service and rather than going all out to make a sale, we ensure our customers are fully versed on what properties there are available to them.

“I am there to answer questions, give advice, bounce ideas off, help with paperwork and liaise with our mortgage brokers, so I make sure that the whole experience is as easy as it possibly can be.”

Born and bred in the region, Ashley has an affection and understanding for local people who walk through the doors of his sales office looking for a property.

He added, “Black Country people are very genuine and I like being honest with them about what options are open to them, whether it be part exchange if they have a property to sell, or whether there are equity share deals they can use to help them get their feet on the first rung of the ladder.”

Having been an Estate Agent from 1974 until 2004 and in sales with David Wilson since 2006, he has also seen the industry go through a great deal and uses his in depth knowledge to good use for customer’s benefit.

Chris Ashmore, Sales Director for David Wilson Mercia, said, “Ashley has a proven track record within the housing industry both of sales and in customer service, which is why we selected him specifically to work on Poppyfields.

“He knows the people and the area and has a friendly and approachable style which makes people feel comfortable and at ease with what is more often than not the biggest purchase they will have made to that point in their life.

“Poppyfields is situated on Leamore Lane in Walsall and here, we have a great selection of homes including two-bedroom apartments and three-bedroom homes, with prices starting from a very affordable £93,950.”

For further information, log on to dwh.co.uk/poppyfields.