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Easier bonus travel with new SAS seat prognosis

13th September 2007 Print
As the SAS EuroBonus program celebrates its 15th anniversary, a new search service is now being introduced that makes it faster and easier to plan bonus travel. With the new SAS "seat prognosis" service, members can see where bonus seats are available with SAS, Blue 1 and Widerøe. The search service can be used by 2.6 million EuroBonus members.

The SAS EuroBonus loyalty program has 2.6 million members. Now it will be easier for them to use the points they have collected by making it simpler to find bonus travel all over the world. With the new seat prognosis service on, travelers can search for bonus travel to more than 114 destinations, with nearly 1,000 departures a day on which they can use the EuroBonus points.

"SAS EuroBonus is Sweden's strongest loyalty program with respect to travel, and more and more people are discovering the advantages. Many people register in conjunction with a new school term when a new work period with travel starts up. To satisfy demand and simplify booking for our members this autumn, we are launching `seat prognosis' on This service gives members updated information on available seats directly from our booking system," says Magdalena Rohdin-Hurtig, product manager for EuroBonus SAS Sweden.

SAS EuroBonus celebrates its 15th anniversary this year. The celebration will include a number of special offers, ranging from discounts and contests to point campaigns for extra points for those who travel often. More information is available at

Each year, some 170,000 new members are added from all over the world. As a member, points are earned when you fly. Combined with a standard credit card*, EuroBonus points can be earned for purchases in normal stores. Points can be used for travel, upgrading tickets or booking hotels and rental cars around the world in conjunction with travel. Members also receive personalized offers.

"The dominant proportion of those who travel frequently are EuroBonus members. They are very important to us, and we will continue to prioritize this group," says Magdalena Rhodin-Hurtig.

* MasterCard or Diners.