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Scandinavian Airlines enhances long-haul business class

1st October 2007 Print
SAS Scandinavian Airlines has enhanced its long-haul Business class with a number of innovations to ensure even simpler and more hassle free traveling. New features include the introduction of a unique last-minute Business class fare, a new comfort kit, upgraded audio/video-on-demand and a "breakfast on the go" concept.

SAS has introduced a Business Class fare that is available right up until departure and still guarantees a seat in Business. The new A class fare is available now on all non-stop SAS routes between Copenhagen/Stockholm and Bangkok, Beijing, Chicago, Dubai, New York, Seattle, Tokyo and Washington DC.

"SAS' new A class ticket is uniquely designed for Business travelers that value the importance of face-to-face meetings, and have to make last minute travel decisions and be somewhere in the world at a specific time, even if the flight is only hours away," says Lars Sandahl Sørensen, Chief Commercial Officer, SAS International.

"SAS offers greater fare flexibility and more choice than other airlines, and we now offer customers several Business class fares - from a fully flexible fare to a more restricted fare, the Fixed Business fare. We also offer full service class combinability, making it possible to travel in Business one way and Economy Extra the other. So finding a suitable Business class travel solution has been made been easier."

Passengers' wellbeing is a key issue for SAS, and as a result of increased security check-in regulations, Scandinavian Airlines has introduced a new detachable comfort kit. It is specifically designed to ensure passengers a smooth passage through security, as one part of the comfort kit is a see-through one liter bag, in line with security regulations.

With the new SAS Business Sleeper now available on SAS' entire long-haul fleet, passengers want to enjoy their sleep as long as possible. SAS therefore introduced the new Grab & Go breakfast concept during summer. Available on flights arriving in the morning, passengers can opt for the Grab & Go breakfast bag, including coffee, when exiting their flight.

Furthermore, Scandinavian Airlines has also upgraded its audio/video-on-demand system with additional audio channels. SAS now offers 30 audio channels and 46 video titles onboard.

Visit for more information and booking.

Scandinavian Airlines International is the long-haul operator of SAS with 1.4 million passengers per year. The fleet consists of 11 Airbus 330/340 which serves 10 destinations: New York, Chicago, Washington, Seattle, Bangkok, Beijing, Tokyo, Dubai, Copenhagen and Stockholm.