Flybe.com comes top in Germany
Flybe, Europe’s largest regional airline, has reacted today with delight to the news that its website, flybe.com, has been voted the ‘Best Airline Website’ by FVW magazine, Germany’s largest and most influential travel trade publication.In coming out tops, flybe.com beat the likes of Germany’s own national carrier, Lufthansa as well as those of British Airways, Air Berlin, Germanwings, Easyjet and Ryanair.
The result was declared following a test taken by a ‘Mystery Shopper’ - an elderly lady wanting to fly from Hamburg to Northampton to visit her grandchild. Flybe’s comprehensive, easy to navigate website was judged head and shoulders above its nearest rival, with Flybe’s German content and excellent connections receiving maximum points.
Mike Rutter, Flybe’s Chief Commercial Officer, said: “We are of course delighted that our website has received such high recognition by the German travel trade. Our in-house designers came up trumps in making sure that flybe.com reflects the fresh, bold and innovative approach to 21st century quality, low cost air travel for which Flybe is renowned.
“We’ve undergone a period of significant change over the past year following our acquisition of BA Connect. With over 80% of all bookings made online at flybe.com, it’s important that it boldly reflects our brand and our services.
“Our website has now been officially recognised by a key European publication as the perfect tool to let our customers know about our enhanced customer service offering and expanded route network. It also serves to reassure them of our commitment to providing a quality service and maintaining value for money low-cost fares with our expanding environmentally sensitive $3billion fleet.”