Every hotel has its own story

Best Western Hotels GB is pleased to announce the arrival of their new look ‘coffee table’ style leisure and corporate brochure, entitled ‘The Hotel Collection 2008’. With a whole page dedicated to every property the Hotel Collection is bursting with information about each property and its facilities with directions, prices and glossy photographs to boot.

Also, with hotels segmented by region, including tourist information at the start of every one set out in complimentary colours and attractive designs, guests will find it easy to use.

Following extensive market research on brochures and customer buyer behaviour the new brochure replaces the group’s previous two, one a quick reference guide and the other more leisure focused, to form one glossy, handbag sized collection.

David Clarke, Chief Executive, Best Western said: “We are delighted to be launching our new look hotel brochure, which really showcases the individuality of all of our properties to the market place.”

The Hotel Collection showcases the group’s extensive range of over 280 three and four star independently owned and managed properties across England, Scotland, Wales and the Channel Islands.

To order your copy or to book your break with Best Western log onto Bestwestern.co.uk.