New Poppy Bond from the Coventry

Coventry Building Society is delighted to announce the return of its innovative Poppy Bond, which raised almost £1.6m for the Royal British Legion when first issued in 2008.

Poppy Bond (2), available from Wednesday 28 October, is a highly competitive two year fixed rate savings bond. It will pay a market leading 4.30% (AER/gross pa) until 31 December 2011. In addition the Coventry will make a donation to the Poppy Appeal of 0.20% of the total funds invested in the Poppy Bond.

Colin Franklin, Sales and Marketing Director at the Coventry said: "Poppy Bond proved a compelling combination when introduced last year. This year, savers can again support the Royal British Legion knowing that they are receiving an excellent rate of interest. The work of the Royal British Legion is as important and relevant now as it has ever been and we are hoping this new Poppy Bond will lead to another significant donation."

The Royal British Legion provides financial, social and emotional support to millions who have served and are currently serving in the Armed Forces, as well as their dependants. Currently, nearly 10.5 million people are eligible for this support and the Legion receive thousands of calls for help every year. The Poppy Bond has been designed specifically to support this much valued work.

Russell Thompson, Director of National Events and Fundraising added: "We were overwhelmed by the donation we received following the launch of Coventry's Poppy Bond last year. It was an extraordinary amount and made a real difference to the services we provide as well as giving a big boost to everyone working for the Legion. We are delighted to continue working with the Coventry and hope this year's Poppy Bond will be equally successful."

For more information, visit thecoventry.co.uk