Skoda tops annual BusinessCar website ranking
Skoda has leapt seven places to top the annual fleet website ranking carried out by BusinessCar magazine.
BusinessCar’s annual survey rates the best-performing manufacturer’s websites for people running and buying company cars.
Skoda topped the chart that ranked the 20 best-selling business car brands, with five other makes all coming equal second place.
The annual ranking assesses each manufacturer’s website in 10 categories including design, ease of use, speed of response to enquiries and car tax calculator performance.
“Competition was hotter than ever this year. It’s great to see so many car makers put so much effort into their fleet websites. That’s why this year we made our testing even more rigorous and now includes marks for having a presence on Twitter,” said BusinessCar editor-in-chief Tristan Young.
“Skoda’s leap from eighth to first is impressive. Our testing of the website found it to be super-simple to navigate, had a top-notch business car tax calculator and we even had a response to our email enquiry on a Sunday!”
Martin Burke, Head of Skoda UK Fleet Sales, commented: “We’re delighted to have topped this poll, as earlier this year we refreshed the Skoda Fleet website with the aim of providing clear information for both user choosers and fleet managers. It’s our mission to become the most valued fleet manufacturer in the industry and this accolade demonstrates that we have succeeded in creating an informative site for potential fleet purchasers to visit.”
While Skoda scored 86% in BusinessCar’s chart, 20th placed Mini was a new entry with 58%.