Debut list continues to grow for 2010 NAIAS

To date, an estimated 40 new car unveilings, and counting, have been committed to the North American International Auto Show (NAIAS) at Cobo Center. With approximately three weeks left before one of the world's premier international automotive forums takes place, NAIAS continues to attract the major automakers along with emerging brands from around the world and the highest level of international journalists from major markets.

"You can feel the excitement building for the 2010 NAIAS as we hear from automakers and journalists alike," said Doug Fox, chairman, 2010 NAIAS. "This show will deliver an incredible lineup of world debuts, evidence that individual automakers are headed to Detroit to showcase their product and their direction in the industry."

Fox added the likelihood of more reveals being made public is high over the next few weeks leading up to the first press day on Monday, Jan. 11 at NAIAS. However, as of right now, the show is seeing consistent numbers of approximately 30 worldwide reveals and at least 10 North American debuts, substantial numbers given the current economy.

In recent weeks, internationally recognized outlets have commented on new products expected to be unveiled at the 2010 NAIAS.

Fox indicated more updates on any additional reveals will be shared on naias.com.