Seasonal goodwill spells success for Christmas charity campaign

Developer Crest Nicholson has announced that its annual Christmas fundraising campaign at Park Central in Birmingham city centre has been a huge success, with the developer inundated with gifts for Castle Bromwich-based children charity, Dream Makers.

Launched in November, the ‘Making Christmas Dreams Come True’ campaign saw Crest appealing to homeowners at Park Central and members of the public to donate toys, games, books and CDs for the local charity, by dropping the gifts off at the marketing suite.  Dream Makers helps thousands of chronically sick and terminally ill children each year, primarily by providing therapy holidays for children and their families at three mobile homes in Torquay, Devon.

The gifts collected as part of the fundraising efforts will be used to replenish the holiday homes which are in near constant use throughout the year, and will be used to help the families relax and enjoy valuable time away in a comfortable and secure environment.   Additionally, Crest Nicholson presented Dream Makers with a financial donation towards higher value items, such as games consoles and furnishings for the holiday homes.

Jo Parker, sales manager at Park Central, said: “We’re thrilled with the response we’ve had to this year’s Christmas fundraising campaign and would like to extend a huge thank you to all those who went out of their way to make a donation – it’s amazing what a difference such a small act can make and we’ve been overwhelmed by the public’s response.

“Since we announced we were collecting gifts for Dream Makers, we’ve had a steady stream of visitors to the Park Central marketing suite who are dropping off their items, and it is hugely satisfying to now hand these over to the charity.  Dream Makers does an amazing job, all year round, in supporting chronically sick and terminally ill children, and we are proud to be associated with the excellent work the charity does.  We are sure the donated gifts will be put to good use throughout 2010.”

Juney Walsh-Cooper, founder of Dream Makers Children’s Charity, said: “We are very grateful to all those who have supported Crest Nicholson’s annual charity campaign at Park Central this Christmas. We are constantly receiving requests from the families of sick children who are in real need of a break; and as such the holiday homes in Torquay are used heavily throughout the year.  Replacing the items within the holiday homes requires a sizeable budget; and we are therefore always thankful for donations and would like to thank everyone who has been kind enough to donate gifts for the children.”

Bordered by Bristol Street, Lee Bank Middleway and Bath Row, Park Central provides city centre homebuyers with a choice of contemporary new apartments, just minutes from The Mailbox.  Prices at Park Central currently start at just £95,000, with two bedroom apartments available from £135,000. 

Eligible buyers can also take advantage of the government-backed HomeBuy Direct at Park Central, meaning a one bedroom apartment can be secured with a mortgage from as low as £66,500.  Further details are available on request.

For further information on Park Central, visit the Marketing Suite, located on Park Central, 2 Mason Way, Birmingham B15 2EY and open daily from 10.00am to 5.00pm.  Alternatively go to parkcentral.co.uk for general information.