LV= multi manager range tops £100 million in assets

LV= Asset Management (LVAM), the fund management arm of mutual insurance and investment group LV=, has seen assets in it range of multi manager funds top £100 million.

LVAM offers two multi manager ranges. The first, more traditional, offering sees three globally-diversified funds positioned in the IMA Cautious Managed, Balanced Managed and Active Managed sectors. The funds, LV= Diversified Income, LV= Balanced Managed and LV= Stockmarket funds, are all S&P A-rated.

In July 2008, LV= Managed Portfolios were launched - four global, unfettered, multi manager funds that are managed to reflect the most common client risk profile outcomes within a number of client risk profiling tools. Each of the four LV= Managed Portfolios is also S&P A-rated.

Tom Caddick, Head of Multi Manager & Fund Selection at LVAM, and lead manager of all seven funds comments: "I'm delighted that, against the backdrop of difficult market conditions and as a new entrant into the retail market, LVAM has gained traction so quickly. Now more than ever, investors need well-diversified and sensibly-managed portfolios and multi manager funds continue to offer these benefits."

In the last six months, sales of the risk-rated LV= Managed Portfolios have accelerated significantly. Caddick adds: "It's no surprise to me that advisers and clients are increasingly seeing the benefit of the risk-rated multi manager fund approach. With RDR around the corner, let alone the obvious TCF implications, combining the consistency and objectivity of a risk profiling tool with funds that meet those client risk outcomes, offers real long-term solutions to advisers and their clients."

All seven multi manager funds offered by LVAM are marketed directly to advisers, are available via leading platforms and wraps, and linked pension fund variants are offered via the LV= Retirement Solutions business.