Enjoy 3D photos on PlayStation3 with PlayMemories

Now it’s easy to explore and enjoy 3D panoramic images on your PlayStation3 and 3D BRAVIA or 3D-capable TV.

PlayMemories is a new application for PS3 that lets you organize and view 3D still images captured with the growing range of 3D-compatible cameras by Sony.

Available for free download from PlayStationStore, PlayMemories offers a whole new experience for PS3 users to view their collection of 2D and 3D photos. Select a picture and zoom in or out using your DUALSHOCK3 or SIXAXIS wireless controller: it’s easy, intuitive and fun.

There’s a growing choice of 3D-capable digital cameras from Sony. 3D Sweep Panorama captures extra-wide 3D scenes: just press the shutter button and sweep the camera from side to side. Cameras offering 3D Sweep Panorama currently include the NEX-5/NEX-3, Cyber-shot WX5 and Cyber-shot TX9, plus the new α55 and α33 translucent mirror cameras.

PlayMemories is available as a free download from PlayStationStore from late September 2010.